Direct Marketing News

Along with their current service offerings, Advertek Printing is now an FSC certified

Leading insurance direct marketing firm, RPM Direct, was awarded a 2011 Benjamin Franklin Benny Award at the Philadelphia Direct Marketing Association’s annual awards banquet on June 8th

By matching each individual caller with the best agent for the call, InfoCision is able to proactively enhance customer interactions to build customer loyalty, optimize conversion rates and increase the retention of high-value customers.

DMNews praises Direct Agents as one of the top direct marketing agencies in their Annual Agency Business Report.

See what Force24's beta testers think of the newly launched cross channel marketing platform.

Leading Direct Response Telesales and Technology Services Provider Now Housing Data at One Summer Street Facility

Britain followed the rest of the world into recession, but it looks as though we will be one of the first back on top.

The ICO is to enforce new powers over the Privacy and Electronic Communications Regulations. The new rules will be enforced on 25 May 2011 for companies who pursue with direct marketing in an illegal manner.

“Social Media and Mobile Marketing Strategies for Long-Term Revenue Growth”

When you ask most business owners what they need to make more money they say "more customers". They are dead WRONG and here's why...

ListGiant.com, a direct marketing firm and premium mailing list provider, is partnering with PayPerVisit Email, the hottest, newest email marketing platform on the market.

Dovetail is excited to be moving into their new location in Littleton, CO on May 16th, 2011. Dovetail’s new spacious offices will be located at: 1221 West Mineral Ave, Suite 102 Littleton, CO 80120

Mother’s Day email promotions are flying to inboxes everywhere. The analysis in the What’s Really Working in Email This Month newsletter from www.TheListWarehouse.com gives insight for email marketers about what works.

A significant reduction in installation cost is making Force24's newly launched cross-channel marketing platform a tempting proposition.

IT Veteran Assumes Helm of Leading Direct Marketing Telesales Company

Direct Marketing Specialist Will Focus On Sourcing Marketers' Total Offer

Despite the messages of economic doom and destruction that keep rolling out of the news room, Sean Sheehan of MkM Direct Ltd. has been carving out his own path of success.

DMEautomotive (www.dmeautomotive.com), an industry-leading automotive direct marketing company, announced that the company is a sponsor of the 10th Digital Dealer Conference in Orlando, Florida, April 19-21, 2011.

New B2B data website aims to make sourcing ‘quick, easy and transparent’. Customers able to compare prices of data for direct mail and telemarketing campaigns.

With the help of a multi-partner consulting and implementation team led by Gimbel & Associates, and high-end, high-impact communications campaign created with GMC Software, Color Web Printers launched a new digital printing

Carolina Consulting Ltd a London based outsourced sales company working with an energy sponsor of the 2012 Olympic Games in London review the rules of advertising set by the 2006 London Olympic Games and Paralympics Games Act.

Advertisers and marketing professionals have an alternative to YouTube

Direct marketing experts are launching a newly developed cross marketing platform. Currently being Beta tested by a broad spectrum of direct mail marketeers, the new B2B marketing resource is achieving outstanding results.

Proforma Multi-Media Marketing, a Pittsburgh, PA based marketing agency, was honored as the fastest growing franchise in Proforma’s Central Region in the “Emerging” category for achieving 101% year-over-year sales growth in 2010.

New emerging trends in direct marketing to be discussed at upcoming show

Leading Telesales Provider Restores Service Days After Snow Collapses Roof

There is no ‘one size fits all’ when it comes to matching brand ambassadors to appropriate direct marketing event campaigns. The growing success of event marketing experts EMS is reflected in its careful choice of people.

Company executes recovery plan as industry rallies to help

The Consulting Alliance welcomed new member Robin Weintraub of Robin Weintraub Consulting.

If you can increase customer retention by 5% your profits will increase 100% 1) The costs of gaining a new customer 2) The costs of losing a customer 3) The benefits of keeping a customer satisfied 4) How to increase retention

In today’s world, direct marketing is an integral part of business in order to achieve success. Understanding this, Black Book Data is currently growing their selection of direct marketing lists in order to serve each client no matter what.

Michael Vivio, most recently Publisher at the Austin American-Statesman and CEO of the Statesman Co., has been named as President of Cox Target Media/Valpak effective in early January. Vivio succeeds Greg Bicket, who is retiring at the end of 2010.

The Direct Mail Association's Young Spark Award 2010 was won by RefreshedDirect.com's Jane Holmes at their latest gala awards held in Edinburgh. Holmes beat four other finalists to take the prize at the DMA Scottish Ball.

emarsys Ltd, a leading european email marketing solution provider, will open its new Asia Pacific regional office in Hong Kong on 21st December 2010. For further information, please go to www.emarsys.com or call Jessey Cheung at 3168 2502.

The latest Bernhart Associates Executive Search Employment Report shows that hiring plans in digital and direct marketing are holding steady.

Refreshed Direct’s Jane Holmes has been named DMA Young Spark 2010. The data solutions manager was crowned at the annual DMA Scottish Ball before an audience of direct marketing luminaries.

The job outlook for unemployed direct marketers has sharply deteriorated since last year, according to a new study by Bernhart Associates Executive Search, LLC, a leading digital and direct marketing executive search firm.

Scott Logie has been named as the newly elected chairman of the Direct Marketing Association (DMA). Logie succeeds David Metcalfe, head of wholesale banking at Lloyds TSB, who will step down in January following a two-year tenure.

Sign-Up.to are helping marketers get into the festive spirit by launching their Christmas Advent calendar competition today, 1st December. Win a prize every day.

Chris Combemale, executive director of the Direct Marketing Association (DMA), has defended Party Pieces, the mail order business of Kate Middleton’s family, from unfair press scrutiny.

Event marketing specialists EMS have won accolades in the prestigious 2010 UK Event and Field Marketing Awards for its direct marketing outreach roadshow for the British Heart Foundation (BHF).

Five finalists have been shortlisted for this year’s DMA Young Spark, the award for the most outstanding new talent from an agency, supplier or client company across digital, direct, interactive or mobile marketing.

Retail giants Boots, Tesco and Argos have topped a list of consumers’ favourite brands in terms of their digital marketing output two weeks after the British Retail Consortium (BRC) announced a shock downturn in consumer spending on the high street

Top digital printing conference to feature two respected industry thought leaders in 2011 Keynote presentations: PODi President & Caslon CEO, Rab Govil and Mimeo.com VP of Corporate Strategy, Charlie Corr.

Our last three quarters growth has been exponential and UK Acquisitions is excited to have opened new branches over the North West!

Intec Wholesale Lists, Inc., founded in 2002 and primarily known for providing Mailing Lists in bulk to list brokers around the country

Rank Giant offers businesses the opportunity to “Dominate Your Industry” by using Local SEO, Nationwide SEO, and Custom SEO services; along with Inbound Link Building, Social Media Marketing, Banner Advertising and more.

Gold Sponsorship has sold out for PODi 2011 AppForum digital printing conference, Jan 31-Feb 2/ Las Vegas. A record-breaking seven industry giants will anchor this blockbuster event: Canon, FUJIFILM, Kodak, Konica Minolta, Pageflex, Xerox, & xpedx.

Vinod Gupta welcomes Michael Scott to start-up company Database101.com

Direct marketing mailing lists can help to boost sales for new business start ups.