<?xml version="1.0"?><rss version="2.0"><channel><title>direct response marketing - Latest News</title><link>http://news.prlog.org/tag/direct-response-marketing/</link><description>direct response marketing - Latest News (Press Releases) - Read news before it's news</description><language>en-us</language><ttl>3600</ttl>
<item><title>New DRTV &amp; Ecommerce Boot Camp at Response Expo 2013 announced by the Direct Response Academy</title><link>http://www.prlog.org/12108612-new-drtv-ecommerce-boot-camp-at-response-expo-2013-announced-by-the-direct-response-academy.html</link><description>Television advertising campaign management for direct response short form commercials and infomercials. Workshop for integrating internet marketing with direct response tv. From feasibility to retail brand.</description></item>
<item><title>Dial800 Releases New State of the Art Call Tracking Platform</title><link>http://www.prlog.org/12077807-dial800-releases-new-state-of-the-art-call-tracking-platform.html</link><description>CallView360° 2.0 Gives Marketers and Agencies Easy and Complete Data and Call Transparency</description></item>
<item><title>CoreMedia and Dial800 Announce New Integration of Call Data</title><link>http://www.prlog.org/12068477-coremedia-and-dial800-announce-new-integration-of-call-data.html</link><description>Partnership Will Provide Uniform Reporting From Multiple Call Centers</description></item>
<item><title>Entrepreneur &amp; Marketing Coach Stephen Whittier Featured On The Success Show With James Malinchak</title><link>http://www.prlog.org/12043348-entrepreneur-marketing-coach-stephen-whittier-featured-on-the-success-show-with-james-malinchak.html</link><description>Best-selling author, entrepreneur and marketing coach Stephen Whittier was featured on The Success Show with James Malinchak, star of ABC's hit show Secret Millionaire and co-author of the best-selling Nothing But Net.</description></item>
<item><title>Business &amp; Marketing Coach Stephen Whittier Becomes Best-Selling Athor, ,</title><link>http://www.prlog.org/12041296-business-marketing-coach-stephen-whittier-becomes-best-selling-athor.html</link><description>Stephen Whittier, founder of Whittier International, LLC, was honored by The National Academy of Best-Selling Authors® this year and recognized as one of America's PremierExperts® following the release of the book titled Nothing But Net.</description></item>
<item><title>Infomercial Company President to Address Inventors Forum</title><link>http://www.prlog.org/11759450-infomercial-company-president-to-address-inventors-forum.html</link><description>Infomercial Development President, Ben Gage, to discuss the value of Infomercials for “Branding and Marketing” at the January 12, 2012 meeting of the San Diego Inventors Forum</description></item>
<item><title>The Marketing Trend That Will Drive Business Success in 2012</title><link>http://www.prlog.org/11755266-the-marketing-trend-that-will-drive-business-success-in-2012.html</link><description>Direct-response marketing copywriter Tom Trush explains why small business owners and entrepreneurs who actively market to prospects and clients now have an advantage over large corporations with big budgets.</description></item>
<item><title>Direct-Response Marketing Copywriter Tom Trush Publishes Article with Tips for Establishing Trust</title><link>http://www.prlog.org/11745098-direct-response-marketing-copywriter-tom-trush-publishes-article-with-tips-for-establishing-trust.html</link><description>In an article published on the American Express OPEN Forum, direct-response marketing copywriter Tom Trush shares seven overlooked characteristics shared by prospects in all industries and how you can properly address them in your marketing.</description></item>
<item><title>Inc. Magazine named Lead Research Group to Its 2011 Inc. 500 List for the third Consecutive Year</title><link>http://www.prlog.org/11635596-inc-magazine-named-lead-research-group-to-its-2011-inc-500-list-for-the-third-consecutive-year.html</link><description>Lead Research Group ranked 78th on the prestigious INC 500 list of fastest growing U.S private companies</description></item>
<item><title>Lead Research Group Founders nominated for the Excellence in Entrepreneurship Awards</title><link>http://www.prlog.org/11346558-lead-research-group-founders-nominated-for-the-excellence-in-entrepreneurship-awards.html</link><description>Southern California Business Award Recognizes Entrepreneurial Excellence in Orange County</description></item>
<item><title>Secure Call Management: About Robert A. Klayman by Secure Call Management</title><link>http://www.prlog.org/11173671-secure-call-management-about-robert-klayman-by-secure-call-management.html</link><description>Robert Klayman, CEO Founder and CEO of Secure Call Management, The Klayman Group, Secure Call International, SCI Live and SCI &quot;At Home&quot;. Article by Robert A. Klayman and Secure Call Management.</description></item>
<item><title>“Help”, “Come Together”: The Battle Cry Of Hoschton Residents Has Been Heard.</title><link>http://www.prlog.org/10545432-help-come-together-the-battle-cry-of-hoschton-residents-has-been-heard.html</link><description>The ultimate local biz + local customer = success workshop: Jimmy Slagle reveals how local Hoschton residents can immediately “Come Together” and “Help” Hoschton resolve its ongoing financial woes. LocalBizVIP.com</description></item>
<item><title>A Top Copy Writer Helps Businesses with Their Direct Response Needs During The Recession</title><link>http://www.prlog.org/10532429-top-copy-writer-helps-businesses-with-their-direct-response-needs-during-the-recession.html</link><description>Bob Bly, a direct marketing consultant and one of the nation’s top copywriters, offers free tips on direct marketing solutions to help businesses survive the recent tumultuous times.</description></item>
<item><title>Research Shows Why Restaurants are Losing $30,000 a Year &amp; How Coupon Marketing Can Help</title><link>http://www.prlog.org/10397697-research-shows-why-restaurants-are-losing-30000-year-how-coupon-marketing-can-help.html</link><description>In a recently released research report from Bluesky Local, survey results collected from 244 restaurants show how weather, seasons, and other factors impede on annual sales.</description></item>
<item><title>Pierre's Ice Cream Selects Viva La Brand As Its Brand Strategy Firm</title><link>http://www.prlog.org/10281555-pierres-ice-cream-selects-viva-la-brand-as-its-brand-strategy-firm.html</link><description>Pierre's Ice Cream has selected Viva La Brand as its brand strategy firm. In addition to developing brand strategies for two of Pierre's innovative frozen treats, Viva La Brand is helping optimize their marketing programs.</description></item>
<item><title>Moulton Logistics Launches Report Writer for DRTV Clients</title><link>http://www.prlog.org/10217810-moulton-logistics-launches-report-writer-for-drtv-clients.html</link><description>Report Writer is an innovative web-based reporting tool that allows DRTV and other direct response marketers to quickly and easily create customized reports based on real-time data available via Moulton’s robust analytics and reporting dashboard.</description></item>
<item><title>New Report Offers Powerful Recession-Proof Strategies For Growing Profits During A Soft Economy</title><link>http://www.prlog.org/10217734-new-report-offers-powerful-recessionproof-strategies-for-growing-profits-during-soft-economy.html</link><description>During a time when the nation is struggling and business are shutting down, jobs a new report from best-selling author and marketing strategist, Bob Bly offers powerful solutions to increasing bottom line sales and leveraging existing customers.</description></item>
<item><title>NEWS TIP: Mutiny Pictures and Video Army Forge Partnership to Take Direct Response Marketing Online</title><link>http://www.prlog.org/10217146-news-tip-mutiny-pictures-and-video-army-forge-partnership-to-take-direct-response-marketing-online.html</link><description>Mutiny Pictures and Video Army will offer clients a cost-effective approach to national Direct Response marketing campaigns through high-end content released and distributed online</description></item>
<item><title>Moulton's OrderVision Enables DRTV Marketers to Remotely Manage Orders and Customer Service Calls</title><link>http://www.prlog.org/10216937-moultons-ordervision-enables-drtv-marketers-to-remotely-manage-orders-and-customer-service-calls.html</link><description>OrderVision, an award-winning web-based customer relationship management (CRM) system, enables clients to view and manage transactions at every stage, from order entry to delivery.</description></item>
<item><title>Moulton Logistics' SalesCenter Provides 24/7 Inbound Order Management for Direct Response Marketers</title><link>http://www.prlog.org/10209659-moulton-logistics-salescenter-provides-247-inbound-order-management-for-direct-response-marketers.html</link><description>With SalesCenter, DRTV marketers can manage inbound orders online 24/7 from any call center by plugging into the call conversion solution across Moulton's fully-integrated, web-based campaign management and decision support platform.</description></item>
<item><title>Moulton Launches Live Chat to Meet Online Customer Support Needs of Direct Response Clients</title><link>http://www.prlog.org/10199682-moulton-launches-live-chat-to-meet-online-customer-support-needs-of-direct-response-clients.html</link><description>Moulton Logistics' new Live Chat makes it easy and affordable for DRTV and other direct response marketers to tap into the power of online customer support to increase sales, reduce website abandonment.</description></item>
<item><title>Direct Response Marketing Expert Dr. Richard M. Krawczyk Launches New Website</title><link>http://www.prlog.org/10192014-direct-response-marketing-expert-dr-richard-krawczyk-launches-new-website.html</link><description>TheDirectResponseMarketingExpert.com launches. Marketing consultant’s new website assists business owners by using precision marketing strategies to properly track the return of every marketing piece and campaign.</description></item>
<item><title>Moulton CampaignManager Provides Direct Response Marketers with Self-Service Management, Analytics</title><link>http://www.prlog.org/10186479-moulton-campaignmanager-provides-direct-response-marketers-with-selfservice-management-analytics.html</link><description>Part of Moulton Logistics’ fully integrated, web-based campaign management and decision support platform, the innovative CampaignManager gives advanced marketers unprecedented real-time control over their direct response campaigns.</description></item>
<item><title>33 Breakthrough Direct Mail Strategies That Double or Triple Your Response in Recessions</title><link>http://www.prlog.org/10180606-33-breakthrough-direct-mail-strategies-that-double-or-triple-your-response-in-recessions.html</link><description>Direct response advertising expert reveals strategies to help businesses increase sales and leads in a recession</description></item>
<item><title>Smarter Living Products launches Innovative Products Network, a home shopping division</title><link>http://www.prlog.org/10109972-smarter-living-products-launches-innovative-products-network-home-shopping-division.html</link><description>A leader in television direct response marketing launches Innovative Products Network, a home shopping division, providing complete direct response television marketing campaigns</description></item>
<item><title>Utilize Market Analysis for Direct Response Marketing</title><link>http://www.prlog.org/10072098-utilize-market-analysis-for-direct-response-marketing.html</link><description>“Determine if Chosen Market is a Worthwhile Niche in Before Beginning Direct Response Marketing”</description></item>
<item><title>J.R. Durruthy Shares Marketing Strategies for Recession Proofing Business</title><link>http://www.prlog.org/10069370-durruthy-shares-marketing-strategies-for-recession-proofing-business.html</link><description>“Present Economic Conditions Poses Problems for Consumers and Businesses”</description></item>
<item><title>Organizing a Budget for a Successful Online Business</title><link>http://www.prlog.org/10036083-organizing-budget-for-successful-online-business.html</link><description>The Web Success Team, has just posted a must read article for those serious about starting an online business and for those who want to improve an existing web business.</description></item>
<item><title>MBI Sets New Standards for Direct Mail Advertising Turnaround Time</title><link>http://www.prlog.org/10033750-mbi-sets-new-standards-for-direct-mail-advertising-turnaround-time.html</link><description>MBI Direct Mail Co has set a new standard for concept to turnaround times in the field of direct mail advertising.</description></item>
<item><title>How Does CRM Provide More Enrollments?</title><link>http://www.prlog.org/10016347-how-does-crm-provide-more-enrollments.html</link><description>“CRM” has become a buzz word in the higher education industry. Why? What is a CRM? What type of value does a CRM add to academic institutions...</description></item>
<item><title>Marketing opportunity for the University or Networking opportunity for the Student</title><link>http://www.prlog.org/10016103-marketing-opportunity-for-the-university-or-networking-opportunity-for-the-student.html</link><description>It shouldn’t come as any surprise that the members of the graduating class of 2011 are more technologically savvy than most admissions and recruitment officers. After all, most freshman-age students...</description></item>
<item><title>Target Student Profiling &amp; Competitive Education Pricing Analysis</title><link>http://www.prlog.org/10015955-target-student-profiling-competitive-education-pricing-analysis.html</link><description>In the past few weeks we’ve seen a number of clients express concern regarding the value of Enrollment Management Consulting prior to initiating a Direct Response Enrollment Marketing campaign...</description></item>
<item><title>Lead Quality And Long-term Success</title><link>http://www.prlog.org/10015732-lead-quality-and-long-term-success.html</link><description>The quality of a lead has been debated for years and will continue to be debated for the foreseeable future.</description></item>
<item><title>What is Direct Response Marketing?</title><link>http://www.prlog.org/10015712-what-is-direct-response-marketing.html</link><description>Direct Response Marketing is a form of marketing that solicits a response on behalf of the consumer, and offers advertisers the benefit of measurable results.</description></item>
<item><title>A Brief History of the Enrollment Management Industry</title><link>http://www.prlog.org/10015519-brief-history-of-the-enrollment-management-industry.html</link><description>Enrollment Management is a term that is very difficult to define, but simple to understand. Every college or university seeks to provide a valuable academic service to students, within an economically viable framework...</description></item>
<item><title>Education Department backs down: Gates Speaks Up</title><link>http://www.prlog.org/10015131-education-department-backs-down-gates-speaks-up.html</link><description>We’ve seen over and over again that the current political atmosphere is one of accountability and transparency: this is just as apparent in Education as it is in the debate over the appropriation of earmarked funds...</description></item>
<item><title>How Outsourcing the Follow-up to Academic Leads Generates More Student Enrollments</title><link>http://www.prlog.org/10015119-how-outsourcing-the-follow-up-to-academic-leads-generates-more-student-enrollments.html</link><description>Many colleges and universities are tasked with increasing applications and enrollments, as well as improving the efficiency of the overall enrollment management process. In the last 15 years, it has become common practice to seek...</description></item>
<item><title>Distance Learning in the K-12 Classroom</title><link>http://www.prlog.org/10015098-distance-learning-in-the-12-classroom.html</link><description>Last week, the results came in on a study that the Sloan Consortium conducted: the study found that 63% of k-12 schools have one or more students enrolled in either a fully online course...</description></item>
<item><title>Advertisers Meet the Educators: An Unlikely Partnership has Arisen and Proven Itself</title><link>http://www.prlog.org/10014826-advertisers-meet-the-educators-an-unlikely-partnership-has-arisen-and-proven-itself.html</link><description>Higher education enrollment is changing due to distance learning via the internet. It may be difficult to ascertain just how many people are choosing to study on-line rather than attend traditional universities...</description></item>
<item><title>How Can Direct Response Marketing Deliver Education Leads &amp; Increase Applications and Enrollments?</title><link>http://www.prlog.org/10014609-how-can-direct-response-marketing-deliver-education-leads-increase-applications-and-enrollments.html</link><description>Innovation Ads was originally formed as an education lead generation agency to service academic institutions. As time went by, colleges and universities began demanding applications and enrollments rather than leads...</description></item>
<item><title>Enrollment Management: Technology and Diversity Practices in the News</title><link>http://www.prlog.org/10014118-enrollment-management-technology-and-diversity-practices-in-the-news.html</link><description>Finding ways to attract and retain new students is one of the core focuses of Enrollment Management divisions of colleges and universities, and Enrollment Management Consultants alike.</description></item>
<item><title>Cuomo Gains Momentum Investigating Student Loan Practices</title><link>http://www.prlog.org/10013837-cuomo-gains-momentum-investigating-student-loan-practices.html</link><description>More questionable student loan practices have been brought to light by New York’s attorney general, Andrew Cuomo. In fact, one of the front-page stories of today’s New York Times focuses on the questionable relationships that...</description></item>
<item><title>The Delicate Art of Avoiding Market Saturation, Improving Lead Quality &amp; Empowering the Student</title><link>http://www.prlog.org/10013618-the-delicate-art-of-avoiding-market-saturation-improving-lead-quality-empowering-the-student.html</link><description>Direct Response Enrollment Marketing reduces advertising clutter, empowers students by giving them more information, improves the integrity of the academic lead generation industry and generates more applications for college . . .</description></item>
<item><title>Enrollment Marketing and Academic Lead Generation</title><link>http://www.prlog.org/10013126-enrollment-marketing-and-academic-lead-generation.html</link><description>As colleges and universities are tasked with creating more enrollments and reducing costs , these institutions look for ways to market to more students while incurring less cost.</description></item></channel></rss>