marketing to women News

Flooring retailers will benefit from “Marketing & Selling to Flooring and Stone Power Consumers (aka Women!), a 1 hour seminar led by Christine B. Whittemore, Simple Marketing Now, at Surfaces 2012, with Nufloors Coquitlam as case study on 1/25/12.

Women over 50 play key role both as purchasers and purchasing influencers for their adult children

VibrantNation.com Founder and CEO Stephen Reily To Participate in Educational Travel Conference, SymphonyIRI Group Summit, M2W, Aging in America and What’s Next Boomer Summit

WomenCertified hires automotive leader to help dealerships improve their customer service experience for women

The Definitive Guide for Marketers Trying to Reach Baby Boomer Women Over 50

Girlpower Marketing Says Marketing-to-Women Studies Show Moms Taking Center Stage In Recession Recovery

During its 2010 annual meeting, Canada Nufloors Group focused on ‘Turning Flooring Customers Into Advocates’ in a keynote presentation from Simple Marketing Now's Christine B. Whittemore on “Customer Service Before, During and After the Sale”

Simple Marketing Now's Whittemore addresses the customer experience & marketing to women in “Flooring The Consumer: Developing Community and Delivering Wow!” at the 4/28/10 meeting of the Central Florida Chapter of The Luxury Marketing Council.

Christine Whittemore, chief simplifier of Simple Marketing Now LLC, will keynote Big Bob’s Flooring Outlet Annual Convention taking place Jan. 21st through 23rd, 2010. She will focus on 'flooring' women consumers in-store and online.

Amid declines in consumer confidence, many companies are focusing on the customer service experience as a means to rebuild consumer trust. WomenCertified has become a popular solution, passing a milestone of 1,500 companies and professionals.

Girls Spoof Diet Pepsi Max “I’m Good” commercial with viral video posted on YouTube and featured on sites such as adrants.com. "Women can take anything and finally there's an agency that gets that. Factor9 Marketing to Women".

TrendSight Group Founder/CEO Marti Barletta is recognized as an entrepreneur and new leader in American business.

A recent M2W E-ssentials survey of marketing-to-women experts and brand leaders recognized Marti Barletta as one of the top people that have led the way – and continue to lead the way – in how companies communicate with today’s women.

Christine B. Whittemore Forms Simple Marketing Now Marketing Consultancy which Bridges Traditional Marketing with New & Digital Tools to Improve the Customer Experience and Build Brand.

Delia Passi is appearing on the Lifetime Network’s daily morning show “The Balancing Act” in a special segment called “The Customer Service Seal of Approval.”

The TrendSight Group’s Marti Barletta To Serve on Women@NBCU Advisory Board

Mothers, now more than ever, are using technology such as video, blogs and wireless devices to multi-task through their busy days. Industry expert Maria Bailey outlines the top 5 technology trends in the mom market for 2009.

The TrendSight Group Announces Winners of the Marti Awards. The “Martis” salute marketing campaigns that resonate with women, and this year’s winners come from a variety of fields.

Women's word of mouth marketing, social media and PR company, One2One Network, hires seasoned writer and consultant, Arianne Segerman, to develop community outreach, blogger public relations and social media strategy.

The TrendSight Group, a Winnetka-based consulting think tank that helps companies get smart about marketing to women, has been named one of the Top Women Owned Businesses in Illinois by DiversityBusiness.com.