Polarmax Latest News

Longworth Industries, Inc. , parent company of XGO, Polarmax, and AYG 365 Baselayers, has recently made a product donation of over $20,000 to the Hurricane Sandy Relief Effort through the Humanitarian International Services Group (HISG).

Longworth Industries’ XGO brand of West End, NC, sister brand to Polarmax technical base layers, has been honored with a prestigious award from the Department of Commerce for International Sales.

“The Best Thing Between Skin And Leather," the official underwear of Sturgis Motorcycle Rally in Sturgis, SD

All-Year Gear365’s (AYG 365’s) Holiday Boxer 24 Pre-Pack

Polarmax hired as locally as possible for two recent openings. Instead of looking outside of the company, Polarmax knows that often times the best people come from within, and the two latest promotions highlight the deep local talent pool.

Longworth Industries, parent company of Polarmax®, All-Year Gear 365’s (AYG), and XGO® branded apparel, has partnered with branding experts 602 Communications to create an emotional branding ecosystem

Longworth Industries, Inc. , parent company of XGO, Polarmax, and AYG 365 Baselayers, has recently made a product donation of over $20,000 to the Hurricane Sandy Relief Effort through the Humanitarian International Services Group (HISG).

Kendall To Manage Sales Development and Key Account Responsibility for Polarmax & AYG Brands

Longworth Industries’ XGO brand of West End, NC, sister brand to Polarmax technical base layers, has been honored with a prestigious award from the Department of Commerce for International Sales.

“The Best Thing Between Skin And Leather," the official underwear of Sturgis Motorcycle Rally in Sturgis, SD

All-Year Gear365’s (AYG 365’s) Holiday Boxer 24 Pre-Pack

Polarmax is pleased to announce three new hires at its North Carolina based warehouse and offices.

Polarmax hired as locally as possible for two recent openings. Instead of looking outside of the company, Polarmax knows that often times the best people come from within, and the two latest promotions highlight the deep local talent pool.

Polarmax Technical Baselayers and AYG 365’s Performance Underwear, has partnered with Shopatron order management systems to create a seamless shopping experience for their customers, without competing with their retailers.

Longworth Industries, parent company of Polarmax, XGO, and AYG 365’s branded technical base layers, is proud to announce Spence Bocks and Bill Kendall as Reps of the Year award for 2011 for the Polarmax and AYG Underwear brands, respectively.

Polarmax is pleased to announce their newest sales rep group, Specialty Sports Reps. Chris Rounds and his team bring 40 years of experience to the table in the Midwest, covering Michigan, Indiana, Kentucky and Ohio for the Polarmax and AYG brands.

Polarmax banner used to help injured climber on Kilimanjaro.

Polarmax Crowdsourcing AYG 365’s Campaign at Outdoor Retailer 2011 with Caption Contest and 1,000 Cash Prize

Longworth Industries, parent company of Polarmax, All-Year Gear 365’s (AYG), and XGO branded apparel, is partnering with the advertising and branding experts at Milepost 59 to develop creative for a new integrated AYG campaign

Longworth Industries, parent company of Polarmax®, All-Year Gear 365’s (AYG), and XGO® branded apparel, has partnered with branding experts 602 Communications to create an emotional branding ecosystem

Longworth Industries, manufacturer of Polarmax®, AYG™ and XGO® branded apparel, has created over 500 blankets to be donated to Japanese earthquake victims.

Longworth Industries, manufacturer of Polarmax®, AYG™ and XGO® branded apparel names Lauren Price Marketing Product Manager