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By Bike Roar
BikeRoar, the online bicycle information hub dedicated to providing the latest news, products and advice to consumers is integrating new features into its website.

By Verde PR, Julie Evans
SEATTLE, Wash.– Nikwax has launched a new and vastly improved concentrated version of its Cotton Proof product to waterproof all your cotton clothes and equipment.

By backcountry.com
PARK CITY, Utah (July 25, 2013) – Backcountry.com announced today they’ve stepped up to become the presenting sponsor of the Larry H. Miller Tour of Utah Lifestyle Expo.

By Outdoor Research
SEATTLE, Wash. – At Outdoor Research, we believe life gets better the minute you step out the door on a new adventure, no matter how big or small. That’s what drives us every day at work to improve our product line.

By Verde PR, Keith Cozzens, keith@verdepr.com
Sexy site, progressive product deliver hotness for the upcoming winter season.

By Raleigh Bicycles
Richard Armaly wins VIP access and a new ride at industry event this month.

By Lapierre bicycles
Lapierre’s North American mountain bike offerings to be unveiled at DealerCamp

By Raleigh Bicycles
Sponsorships, bikes and cash prizes at stake aim to entice grassroots racers.

By Yonder
Woodstock, VT (July 18, 2013) –Many of us experience our happiest moments in the great outdoors, and sharing these experiences with others who have the same passions can be as rewarding as the adventures themselves.

By Jay Petervary
Petervary looks to set record as first athlete to race burly 515-mile road bike course self-supported

By Lapierre bicycles
Road bikes, including official FDJ Tour de France bike, to be unveiled at DealerCamp

By Julie Evans, Nikwax
Seattle, Wash.– The first step, as they say, is to admit you have a problem. Problem gear, that is. Nikwax, the world’s leading aftercare company, will launch its Gear Rehab Program at this year’s Outdoor Retailer Summer Market.

By Accell North America
Oakville, Ontario, (July 11, 2013) – Dave Taylor, Director of Independent Bicycle Retail (IBD) Sales and Marketing for Raleigh Canada, today announced a new sales support leadership team to support the company’s new IBD focus.

By Northside
MARYSVILLE, Wash. – Northside, a leading family footwear brand, today announces a reinvestment in retail-focused initiatives in an effort to better support its dealers and strengthen the brand’s retail presence.

By SCARPA North America
Company similarities lead SCARPA North America to deepen business relationship with 150-year-old climbing brand.

By Brooks-Range Mountaineering
San Francisco, Calif. (July 8, 2013) – Brooks-Range Mountaineering Equipment Co., makers of top-quality backcountry and outdoor equipment, carry a healthy momentum as they move into the remaining half of 2013 due to a 30 percent growth in the first six...

By Stio
Stio's Basis Shirt Awarded by Polartec and named best in class

By lapierre bicycles
Road, Mountain and CX bikes comprise North American offerings

By Backcountry.com
PARK CITY, Utah (June 27, 2013) — Online specialty retailer of premium outdoor gear, Backcountry.com, is adding some marketing muscle to its team. Today, the online retailer announces the hiring of Adrian Montgomery as Director of Brand Marketing.

By Outdoor Research
SEATTLE, Wash. (June 25, 2013) – On any good adventure, things never go as planned. For alpinist Kyle Dempster, that was decidedly the case in summer 2011 when he spent two months on a solo bike journey through remote Kyrgyzstan.

By Julbo USA
WILLISTON, VT. – On June 29, Julbo USA heads to Squaw Valley, Calif. as the official eyewear sponsor of the 2013 Western States 100-Mile Endurance Run.

By Outdoor Research
Outdoor Research, the independent, Seattle-based manufacturer of outdoor apparel and accessories, this month expands the sales region of its rep agency Great Plains Mountain Stuff to include the South Central states of the U.S., including: Texas,...

By Verde PR & Consulting
Avid endurance athletes support development of X-1 Audio products

By Raleigh Bicycles
Raleigh unveils 5 winners of Deer Valley event trip giveaway

By Verde PR, Keith Cozzens
Current reps form new agency to bring more efficiency and sales muscle to region for Ride brand

By lapierre bicycles
Boulder, Colo. – Lapierre Bicycles, a premiere, French road and mountain bike manufacturer, retained Verde, a leading integrated brand communications agency in the active outdoor lifestyle markets, for public-relations, digital and content strategy and...

By Verde PR, Keith Cozzens
SEATTLE, Wash. – Snowboard industry leader Ride Snowboards has joined forces with production company The Solidarity Union to create the six-part short film series Because of Snowboarding.

By Tern Bicycles
Urban bike brand to talk about the benefits folding bikes bring to transport infrastructure

By Vapur, Claire Rabun
Brand launches its first filtration product created specifically for the outdoor user

By Conservation Alliance
Photographer and filmmaker will present “Chasing Water” about the increasing demands on the Colorado River

By Competitive Cyclist
4-Time CX National Champion brings experience, talent, and nose for the podium as new ambassabor of specialty online retailer.

By Verde PR & Consulting
Actor John O’Hurley Visits Ibex Outdoor Clothing to Present $5,000 for Pet Supplies, $10,000 to Local Pet Shelter

By Verde PR & Consulting
Funds support breast cancer research, treatment and education in local communities

By Beyond Coastal
Beyond Coastal is one of three companies to receive top ratings in both mineral and non-mineral sunscreens by EWG

By Julie Evans, Nikwax
Seattle, Wash.– Committed to providing the best service to its customers, officials from Nikwax North America announce a new customer service hire and a newly created inside sales specialist position.

By Verde PR & Consulting
Includes Olympians Laura and Greg Bennett and SUP Champion Slater Trout

By Beyond Coastal
SALT LAKE CITY, Utah (May 7, 2013) – Chums, the creator of innovative outdoor eyewear retainers and highly sought after outdoor accessories, and Beyond Coastal, manufacturer of premium suncare products, this week announce Matt Patterson as National...

By Raleigh Bicycles
Alan Rowland brings over three decades of industry experience to Raleigh sales force

By Brooks-Range Mountaineering
San Francisco, Calif. (May 6, 2013) –  Furthering its support for organizations that help protect and conserve the accessibilty of backcountry and mountaineering adventures, Brooks-Range Mountaineering Equipment Co.

By Brooks-Range Mountaineering
San Francisco, Calif. (May 2, 2013) – Following another variable winter, consistent with eratic weather patterns and snow cycles, Brooks-Range Mountaineering Equipment Co.

By Raleigh Bicycles
Raleigh will donate $50 to wounded veterans program for every road bike sold in May.

By PeopleForBikes
Boulder, Colo.— National bicycling movement PeopleForBikes, with the support of Volkswagen of America, unveiled its “Roll Together” campaign today, the first day of National Bike Month.

By Brooks-Range Mountaineering
San Francisco, Calif. (April 29, 2013) – Tested, trusted and represented by the world’s top mountaineering, avalanche and outdoor experts, Brooks-Range Mountaineering Equipment Co.

By PeopleForBikes.org
REI-supported grants build backing for green lanes within the business community

By The Conservation Alliance
Mountain Equipment Co-Op, Outdoor Gear Exchange, and Patagonia Win Praise for Partnering With Alliance Grantees

By Brooks-Range Mountaineering
Fremont, CA. -  (April 22, 2013) – Brooks-Range Mountaineering Equipment announces Verde PR & Consulting as their public relations agency of record (AOR).

By Verde PR & Consulting
New brewery facilitates greater production capacity to meet growing demand

By People For Bikes
Registration is live for bike-centric hackfest in Boulder on May 14th

By Verde PR & Consulting
Product line now available at EMS and Specialty Running Store Fit2Run

By Verde PR
Metolius, makers of the safest and best rock climbing gear around, sponsors Empowering Women of Nepal (EWN).




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